Top Drawing & Coloring Apps in Kenya: Q1 2025 Performance

In the first quarter of 2025, the drawing and coloring app market in Kenya showcased notable performance trends across the top five applications. Data from Sensor Tower reveals interesting insights into their weekly downloads, revenue, and active user metrics.

Colorfy: Coloring Book Games from Wildlife Studios saw a steady climb in weekly revenue, reaching approximately $45 USD by the end of March. Downloads spiked mid-quarter, peaking at 1.9K in late February, while active users rose to around 2.9K before tapering off to 837 by quarter's end.

Coloring Games for Kids 2-6! from IDZ Digital Private Limited experienced fluctuating revenue, with a high of $92 USD in early January. Downloads remained relatively low, with a modest peak of 80 downloads in early February. Active users showed a gradual decline from 380 to 293 over the quarter.

Color by Number：Coloring Games maintained consistent weekly revenue, with a peak of $46 USD in mid-January. Downloads saw an increase towards the end of March, hitting 595. Active users grew steadily, reaching 1.5K by the end of the quarter.

Disney Coloring World from StoryToys Limited experienced a significant revenue peak of $117 USD in the first week of January. Downloads surged to 612 in early March, while active users increased to 351 before stabilizing.

Finally, Lake: Coloring Book for Adults saw a modest revenue increase, reaching $36 USD in early February. Downloads remained low, with a slight peak of 25 in late January. Active users were stable, with a minor increase towards the end of the quarter.

These trends provide a snapshot of the dynamic drawing and coloring app market in Kenya, with more detailed insights available from Sensor Tower.